ZoomInfo Alternative:
Firmium compared
Official register data from more than 20 countries, enriched from public sources, with Deep Dive, AI similarity search, watchdog agents and API. The comparison follows a fixed feature catalogue; the statements about ZoomInfo come from its public product pages.
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Firmium and ZoomInfo compared
Firmium covers in one platform what otherwise takes three tools: official company and register data, identifying the companies behind website visits, and lead research with contact data.
ZoomInfo describes itself as a go-to-market intelligence platform with AI-powered insights, a contact database and automation for sales and marketing, focused on North America with growing coverage in Europe.
Deep Dive per company
A dossier from website, register and press at the push of a button, with sources cited.
Shareholders and ownership networks
Shareholdings and personal connections as a network graph.
Financial statements and key figures in the profile
Balance sheet, income statement and derived key figures directly in the company profile.
Monitoring of changes
Alerts on register changes such as a new managing director or a relocation of the registered office.
Official registers as the foundation
Company profiles are based on the German Handelsregister, the Austrian Firmenbuch, the Swiss Zefix and other official registers.
Country coverage in Europe
Companies from several European countries in one search.
Enrichment from public sources
Company website, job postings and news complement the register data.
AI similarity search
Find comparable companies by what they do, not just by industry code.
Contact data and contact persons
Officers from the register and the company's contact channels.
Lead research by filter
Narrow down target companies by industry, region, size and further attributes.
Identify the companies behind website visits
See which companies visit your website, without identifying individuals.
CRM and ERP integration
Move data into your CRM or ERP via integration, webhook or export.
MCP server for AI assistants
Use the data directly in assistants such as Claude or ChatGPT.
REST API
Programmatic access to the same data as in the user interface.
Free entry
Sign-up and use possible without payment.
"No" and "Not stated" refer to the public product pages of ZoomInfo. All statements without guarantee.
No credit card required.
Which provider fits when?
ZoomInfo fits when ...
you equip a large sales team focused on North America and need contact data, intent signals and sales automation from a single vendor.
Firmium fits when ...
you need register data with register numbers, ownership networks and financial statements for companies in Germany, Austria, Switzerland and other European countries, and want to find target companies from them (company database), trace shareholdings (ownership networks) or move the data into your own systems via API.
Frequently asked questions about Firmium as an alternative to ZoomInfo
ZoomInfo is a go-to-market platform with a contact database whose data, according to its own website, comes from company websites, press, US securities filings, job postings and community contributions. Firmium builds on the official commercial registers of European countries and complements them with public sources; every register entry carries its register number.
For companies in Germany, Austria, Switzerland and other European countries yes: shareholders, ownership networks and financial statements come directly from the registers. For North American contact data ZoomInfo remains the better fit.
For company research, target company selection and monitoring of European companies yes. Firmium does not offer sales engagement such as sequences and dialers; instead the data flows into existing tools via CRM integration, API or MCP server.
Signing up is free. Which features belong to which plan is listed on the pricing page.
From the official registers of the connected countries, complemented by publicly accessible sources such as company websites, job postings and news. Every register entry carries its register number.
Yes. Signing up is free and unlocks search and company profiles. Watchdog, list export and API come with the paid plans.
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See the comparisonTry Firmium as an alternative to ZoomInfo
Register for free: unlimited search and company profiles, no credit card.